Most of Ross’ Intellectual Property (IP) work is with longstanding clients, for whom he is a trusted adviser. “The role is about giving commercial, sensible advice rather than just assessing the pure legalities of a situation,” he says.
This approach applies whether Ross is assisting experienced clients, such as music licensing company PPL PRS Limited and its instructions for copyright enforcement actions, or start-up companies or individuals.
Another major area of focus for Ross is trade mark law, often in connection with startup businesses. “For any startup, it’s important to have legal support that assesses the situation from a commercial as well as a legal perspective,” he says.
“You may have grounds to object to a trade mark or other sign which appears similar to your branding, but our advice may be to have a conversation with the offending party rather than to litigate. That’s why clients come back to us – because we look for the simpler, more commercially sensible way.”
“My job isn’t to employ clever legal tricks. It’s to help people achieve what they want, to help businesses function better, and to resolve disputes amicably if we can.”
Ross appreciates the unique approach of GSC. “There are a lot of people who’ve been here for a long time. What connects us all is the approach we take. Everyone likes being a lawyer. And even the most senior partners all still do legal work. That’s what makes us us.”
A big rugby fan, Ross used to play regularly but his participation is now rather more passive, as a Saracens season ticket holder. “I used to run a bit, but far less now,” he adds, although he does confess to having “done the odd marathon in my time.”
Qualifications & Experience
Ross joined the firm as a trainee in 2007 and qualified in 2009. Although increasingly focused on IP work, he regularly assists the Employment and Corporate departments, particularly with IP-related elements of their cases.back to profiles
‘A small firm which punches well above its weight’ GSC Solicitors LLP undertook leasing transactions for several blue-chip corporate tenants, particularly in the media sector. It acted for a number of hotel owners regarding the acquisition and development of new hotels.
“We have found the service excellent, and it is for this reason we have continued to use GSC. The key strengths for us have been a commercial approach to deals that is often missing from solicitors, and a personal service based on a knowledge of us and our needs and long-term plans.”
“The main positive comparison we have noted from GSC is the personal touch and commercial acumen.”
“We have often used different legal firms for IP and other work in the past, but GSC’s commercial approach and professionalism, coupled with the excellent working relationship we have built up over a number of years makes it our preferred choice.”
“As a Financial Advisor I have been personally using and recommending GSC for over thirty years. I have referred clients of mine to them and only ever been thanked for the recommendation, which should convey the confidence I have in the individuals, and the firm.”
“Great result today. Just wanted to say thank you for your continued hard work in fighting our corner on this case. You have both been amazing. Michael incredible support and good ideas.”
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